Lawrie Sisley
Principal Product Designer | AI Innovation, Product Vision & Design Strategy
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ABOUt
I shape the future of digital experiences by connecting emerging technology, human needs, and business strategy.
With 20 years of experience across product design and creative leadership, I specialize in turning complex challenges into bold product visions, scalable systems, and experiences that deliver measurable impact.
At Coursera, I lead strategic design initiatives across AI-powered discovery, personalization, and the learner journey—helping teams imagine what's possible and turn that vision into reality.
EXPERIENCE
My career spans creative direction, brand strategy, and digital product design across a diverse range of industries. This breadth of experience shapes how I approach complex problems today—connecting business strategy, emerging technology, and exceptional design craft.
I studied Graphic and Interactive Communications at Ringling College of Art + Design
Explore my latest UX/UI designs
As a creative and strategic designer I have been responsible for branded content creating, visual department structure, brand elevation, onset photo and video direction, and many public-facing websites. View some of my past projects.
Recommendations
“Lawrie is a culmination of all the aspects you want in a design team member and creative partner. Those parts are the ability to collaborate, adapt to change, deep knowledge of the audience, and design skill.
As a designer, I learned new workflows, processes, and different approaches to design. I took these learnings and helped implement them into the Brand team where we worked faster than we had before and increased our production efforts in digital and web. ”
“Lawrie is an extremely talented full-stack designer. A very structured and practiced thinker, she breaks down problems into component pieces/hypotheses, then goes both wide and deep in exploring solution directions and uncovering the very best possibilities. Lawrie is especially gifted as a visual designer, generating and polishing clean and balanced UI for any platform, web, or mobile app.”
“I had the pleasure to work with Lawrie at Coursera on the Growth and Acquisition team. I can say with confidence that Lawrie made me a better designer, and in my time at the company I saw that she repeatedly brings out the best in others. She is incredibly detail-oriented, and she goes above and beyond in her deliverables. Her organizational skills surpass all expectations of a product designer. She is also a fantastic design mentor, and I believe she makes a wonderful leader in the design space. Her motivational spirit lifts up those around her, ultimately making teams stronger”
“ Lawrie manages to handle all of the competing requests in stride by working closely with all stakeholders to understand the priorities, clearly communicating timelines and then consistently delivering quality work on both the UX and design fronts. For these reasons, as well as many others, I highly recommend Lawrie for any UX or design position that she is being considered for.”
